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Planning your email marketing campaigns in advance is crucial for any pet brand looking to stay ahead of the competition. By leveraging key pet holidays and awareness days, you can create engaging, timely content that resonates with your audience.
In this blog, we’ll list all the important pet holidays, observance months, and celebrations so you never miss an opportunity to connect with your customers. With a strategic email marketing campaign calendar, you can plan ahead, maximize engagement, and ensure your pet brand remains top of mind throughout the year.
National Train Your Dog Month Walk Your Dog Month
National Walk Your Pet Month
Adopt a Rescued Bird Month
January 1: New Year’s Day
January 2: National Pet Travel Safety Day
January 14: National Dress Up Your Pet Day
January 18: Get To Know Your Customers Day
January 21: National Hug Day
January 21: Squirrel Appreciation Day
January 22: National Answer Your Cat’s Questions Day
January 24: Change a Pet’s Life Day
January 26: National Fun At Work Day
January 31: National Plan for Vacation Day
Spay/Neuter Awareness Month (AKA Beat the Heat Month)
National Pet Dental Health Month
Responsible Pet Owners Month
Dog Training Education Month
National Cat Health Month
International Hoof Care Month
Adopt a Rescued Rabbit Month
February 7-14: Have a Heart for Chained Dogs Week
February 18-24: National Justice for Animals Week
February 2: National Hedgehog Day
February 2: Groundhog Day
February 3: Doggy Date Night
February 3: National Golden Retriever Day
February 14: Pet Theft Awareness Day
February 14: Valentine’s Day
February 19: International Tug-of-War Day
February 20: Love Your Pet Day
February 22: Walking the Dog Day
February 23: National Dog Biscuit Day
February 27: World Spay Day (Last Tuesday In February)
Adopt a Rescued Guinea Pig Month
Poison Prevention Awareness Month
March 3-9: Professional Pet Sitters Week (observed the first whole week of March)
March 1: National Pig Day
March 1: National Horse Protection Day
March 1: National Peanut Butter Lovers Day
March 1: Employee Appreciation Day
March 3: If Pets Had Thumbs Day
March 3: World Wildlife Day
March 6: Thank Your Pet Sitter Day
March 10: Daylight Saving Time Starts
March 13: K9 Veterans Day
March 14: UK Dog Theft Awareness Day
March 17: PSI’s 30th Birthday
March 23: National Puppy Day
March 23: Cuddly Kitten Day
March 28: Respect Your Cat Day
March 30: Take A Walk in the Park Day
American Red Cross’s Pet First Aid Awareness Month
ASPCA’s Prevention of Cruelty to Animals Month
Prevention of Lyme Disease in Dogs Month
National Heartworm Awareness Month National
Frog Month Canine Fitness Month
April 1-7: International Pooper Scooper Week
April 7-13: National Dog Bite Prevention Week
April 17-23: National Pet ID
April 28 – May 4: National Small Business Week
April 2: National Ferret Day
April 4: World Stray Animals Day
April 6: National Siamese Cat Day
April 8: National Dog Fight Awareness Day
April 10: National Hug Your Dog Day
April 10: National Siblings Day
April 11: National Pet Day; Dog Therapy Appreciation Day
April 11: Dog Therapy Appreciation Day Week
April 18: Get to Know Your Customers Day
April 18: Pet Owners Day
April 19: National Cat Lady Day
April 21: Bulldogs Are Beautiful Day
April 23: National Lost Dog Awareness Day
April 26: National Kids and Pets Day
April 26: Hairball Awareness Day
April 27: World Veterinary Day
April 27: National Little Pampered Dog Day
April 28: National Pet Parents Day
April 30: National Adopt a Shelter Pet Day
April 30: National Therapy Animal Day
April 30: National Tabby Day
PSI’s Pet Sitter Safety Month
National Pet Month Chip Your Pet Month
Responsible Animal Guardian Month
May 5-11: National Pet Week®; Be Kind to Animals Week®
May 1: National Purebred Dog Day
May 3: National Specially-Abled Pets Day
May 4: National Bird Day
May 5: Mayday for Mutts
May 11: National Dog MomDay
May 14: International Chihuahua Appreciation Day
May 20: National Rescue Dog Day
May 21: World Dog Day
May 23: World Turtle Day
Adopt a Shelter Cat Month
National Foster a Pet Month
National Microchipping Month
National Pet Preparedness Month
American Humane’s Adopt-A-Cat Month®
June 2-8: Pet Appreciation Week
June 17-21: PSI’s Take Your Pet To Work Week
June 4: Hug Your Cat Day
June 4: International Corgi Day
June 8: National Best Friends Day
June 11: World Pet Memorial Day
June 15: National Dog Dad’s Day
June 24: Cat World Domination Day
Lost Pet Prevention Month
National Pet Hydration Awareness Month
July 1: ID Your Pet Day
July 10: National Kitten Day
July 11: All-American Pet Photo Day
July 15: I Love Horses Day
July 15: National Pet Fire Safety Day
July 16: World Snake Day
July 18: Get to Know Your Customers Day
July 21: National Craft for Your Local Shelters Day
July 26: National Dog Photography Day
July 30: International Day of Friendship
July 31: National Mutt Day
National Immunization Awareness Month
National Wellness Month
August 4-10: International Assistance Dog Week
Awareness Days & Holidays
August 1: DOGust Universal Birthday for Shelter Dogs
August 5: Work Like a Dog Day
August 6: Fresh Breath Day
August 8: International Cat Day
August 8: Global Cat Day®
August 10: Spoil Your Dog Day
August 14: World Lizard Day
August 15: Check the Chip Day
August 17: National Black Cat Appreciation Day
August 17: International Homeless Animals’ Day
August 22: National Take Your Cat to the Vet Day
August 23: International Blind Dog Day
August 26: National Dog Day
August 28: Rainbow Bridge Remembrance Day
August 30: National Holistic Pet Day
PSI’s Pet-Sitter Education Month™
Responsible Dog Ownership Month
CATalyst Council’s Happy Cat Month
National Preparedness Month
Animal Pain Awareness Month
National Service Dog Month
National Pet Health Insurance Month
September 16-22: Adopt-A-Less-Adoptable-Pet Week
September 22-28: National Dog Week
September 22-28: Deaf Pet Awareness Week September
September 1: Ginger Cat Appreciation Day
September 8: National Iguana Awareness Day
September 8: National Pet Memorial Day
September 8: National Hug Your Hound Day
September 8: National Dog Walker Appreciation Day
September 13: Pet Birth Defect Awareness Day
September 17: National Pet Bird Day
September 21: Puppy Mill Awareness Day
September 21: Responsible Dog Ownership Day
September 26: Remember Me Thursday®
September 28: International Rabbit Day
September 28: World Rabies Day
Adopt a Shelter Dog Month American Humane’s Adopt-a-Dog Month® National Pet Wellness Month National Animal Safety and Protection Month National Pit Bull Awareness Month National Women’s Small Business Month
October 1-7: National Walk Your Dog Week Awareness Days & Holidays
October 6-12: Animal Welfare Week
October 7-11: Customer Service Week
October 20-26: National Veterinary Technician Week
October 1: National Black Dog Day
October 4: World Animal Day
October 12: National Pet Obesity Awareness Day
October 21: Reptile Awareness Day; National Pets for Veterans Day
October 27: National Black Cat Day (UK)
October 28: National Pit Bull Awareness Day
October 29: National Cat Day
Adopt a Senior Pet Month
National Pet Awareness Month
National Senior Pet Month
National Pet Cancer Awareness Month
Pet Diabetes Month
November 3-9: National Animal Shelter and Rescue
November 1: National Cook for Your Pets Day
Appreciation Week
November 3: Daylight Saving Time ends
November 7: National Canine Lymphoma Awareness Day
November 12: Fancy Rat and Mouse Day
November 13: World Kindness Day
November 17: National Take a Hike Day
November 25: National Adoption Day
November 30: Small Business Saturday
National Cat Lover’s Month
December 2: National Mutt Day
December 9: International Day of Veterinary Medicine
December 15: Cat Herders Day December
December 24: Christmas Eve
December 25: Christmas Day
December 26: Boxing Day
December 31: New Year’s Eve
Certified Klaviyo Email Marketing Expert | Pet Niche Specialist
